Footix, nm: “Pejorative term, which designates a fickle and opportunistic fan, a fan of a team for its excellent results, its great popularity and / or the fame of the players who play it; on the contrary, the traditional fan claims loyalty to a single club , to which it is linked for reasons of territorial proximity, family heritage, etc. This definition does not come from Laroussenor of Little Roberto, nor any other dictionary. But we couldn’t find anything better to try to describe, in some way, an expression that comes up very often when it comes to football and the way in which everyone decides to live it.
Qualified in this way in reference to the famous mascot of the 1998 World Cup, the “Footix” would therefore be an occasional consumer of matches, reserving himself for big events or big bills. Above all it would migrate with the wind and the trends indicated by the ranking. He followed OM in the early 90s, got hooked on Grande Lyon in the 2000s. Then, since QSI’s takeover of PSG, he has eyes only for the capital’s club and its swarm of stars, Zlatan Ibrahimovic and yesterday Edinson Cavani, Neymar, Kylian Mbappé and Lionel Messi today. The latter three will also perform at the Toulouse stadium this Wednesday (21:00).
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For a long time, the Haute-Garonne enclosure has been particularly welcoming to these one-night stands, reluctant to support TFC but eager to see prestigious players up close. It must be said that all the elements were there: a densely populated agglomeration (around 800,000 inhabitants), a local club that aroused too much indifference to attract more than its most loyal fans, a stadium large enough to find a place on gala days … And, coming soon, he wears more red and blue than purple during the last Toulouse – PSG.
Rafael Ratao (Toulouse) against Lorient, Sunday 22 August 2022. / Ligue 1
Credit: Getty Images
Number of subscribers up 225%
But something tells us that this will not be the case on Wednesday evening, on the occasion of the fifth day of Ligue 1. First of all because the Pink City club has almost nothing to do with this dying and devitalized team that fell to Ligue 2 in 2020. Since then, Téf ‘was acquired by an American investment fund (Red Bird Capital Partners). Damien Comolli, the new president, was quick to contact the Toulouse fans, in conflict with the previous management. The dialogue is renewed and as victories follow one another on the pitch, a new dynamic is created.
Last season, Philippe Montanier’s band – then in Ligue 2 – filled their stadium with crowds, registering an audience that had nothing to envy to that of the other Ligue 1 teams. Against Paris FC, at the start of April, the stadium was even sold out. And throughout the summer, executives have seen the number of subscribers grow, which jumped 225% from the 2021-22 total, surpassing the historic threshold of 10,000. According to the latest count, there are over 13,000 owners of a precious sesame, allowing them to participate in all the meetings of the next year.
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Out of question to play in front of “an audience that comes to the opera”
These more and more faithful, the club intends to pamper them. Thus, the Toulouse-PSG ticket office was opened first to groups of supporters, then to subscribers, who had the opportunity to purchase additional tickets to please their loved ones. “Our actors need to evolve in front of an audience that encourages them, not with an audience that comes to the opera”Olivier Jaubert, general manager of TFC, explained to AFP.
People who attended Ligue 2 matches the previous season therefore had the right, in turn, to select tickets. “The people who came to see Toulouse-Dunkirk, Toulouse-Quevilly or Toulouse-Niort are people who basically love the club and the game we play today”says the Toulouse leader, before adding: “These people, we have to thank them and how to do it better than telling them: “You are among the first to have the opportunity to purchase tickets for what will perhaps be the peak of the season at the Stadium”. “
In the end, when the box office opened to the public, there were only 3,000 tickets left. The most expensive, of course, which has not failed to react to some unhappy people on social media. However, all the seats have found buyers and this device could be renewed on the occasion of the reception of OM (weekend of February 19), an opponent who generally attracts a cloud of sky and white to the Stadium. “Some teams have an audience almost everywhere in France, recognizes Olivier Jaubert. The risk, if you do not favor your fans, is that your stadium is not in the colors of your club. Wednesday evening, already, we will see if the viola win in the stands.
Toulouse fans against Lorient, 21 August 2022. / Ligue 1
Credit: Getty Images
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