Soon he could set up a KFC on the Place de la République in Limoges … and not everyone likes it

Soon he could set up a KFC on the Place de la République in Limoges … and not everyone likes it

Soon he could set up a KFC on the Place de la République in Limoges … and not everyone likes it

From the 1970s to the 2000s, Place de la République was the Mecca of luxury in Limoges. You can buy Chanel bags, English cashmere, handmade shoes, creations by Paul Smith, Sonia Rykiel or Castelbajac.

The announcement of the opening of a KFC [Kentucky Fried Chicken] the number 1 fried chicken instead of the République coffee put the chills. There was already, within a broader perimeter, the historic Quick or the more recent O’Tacos… A “junk food” inflation.

“It pulls us down, It’s a shame. We were promised, however, that there would be no fast food outlets in the area thunders a local trader who prefers anonymity.

Is the place de la Rép ‘associated with an image of junk food?

What surveyed residents and shopkeepers fear is that the neighborhood is associated with an image of junk food. Consequently, the arrival of a new, more popular, younger clientele and a flood of Deliveroo and Uber deliverers who, parked under the windows of local residents, can sometimes cause annoyance.

” Same if to date nothing has been finalized, we are trying to open in the city center of Limoges and Place de la République is one of our privileged choices. It is true, and it should be emphasized, that since its renovation this square has regained a commercial dynamism, attracting many brands ”, underlines Loïc Médard, project leader. “I think the revitalization of city centers must also be done through the big brands,” he observes, refusing to comment further.

“Better than a bank or an insurer”

“We traders still tend to complain, acknowledges the boss of Pomme Cannelle, Guillaume Gorceix. The arrival of KFC is not extraordinary for the position of the Rep, that’s for sure, but it’s better than a bank or an insurer. I prefer to focus on myself and continue what I am doing. For my business personally, perhaps this will be good. But we have to be honest who, apart from them, can settle here? At Café République, the previous owners lasted no more than 2-3 years… Only financially sound chains can open a shop. The rents are so expensive. Added to this are taxes, rising commodity prices, etc. “

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Will the image of the Place de la République be degraded compared to that of the “upper town”, well-to-do, even bourgeois, in the area of ​​the central halls? “We haven’t been a top-of-the-range place, that’s for sure. We made a great skate park, ironically Pomme Canelle’s boss, so we shouldn’t be surprised. “

take the opposite … The Nachos brand, which is also taking root in Place de la République, is well positioned in the fast food category. But she doesn’t want to be identified with junk food in any way. “The products that make up our meals are delivered to us every day, we do everything at home with fresh products. There is nothing fried, “says Denis Monzat, one of the managers.” We make guacamole every day by mashing avocados. We are all former athletes and the healthy side was very important to us. I trained, I worked five weeks eating there every day and I lost 8 kilos ?! “

In any case, the hypothesis of a KFC at the République café is very talked about. Raymonde, a local resident who has lived there for 14 years, won’t be ordering any nuggets anytime soon. “It wasn’t already terrible to eat in the square, there, it will be something. “Five years ago there was nothing in Place de la République, it was the desert”

The few young people questioned mid-week, present in front of the Monoprix, did not seem to be waiting very impatiently for the arrival of KFC. “I don’t usually go there. Quick was enough for me, ”explained Claire, a 17-year-old high school student from Renoir.

An opinion that is not necessarily representative, the brand that wants to establish itself in the city center to respond with precision… to a customer request.

The word to the mayor … Limoges mayor Émile Roger Lombertie agreed to answer us about the creation of a KFC.

The likely arrival of the KFC sign in Place de la République is causing criticism from both traders and residents alike, do you understand? “This possibility has been debated within the municipal team. Vincent Léonie was totally against it. Basically, I am against it, as is Catherine Maugein-Sicard. Others were less opposed. But one point is important to me: did we have the legal means to prevent it ?? No. “

Wasn’t a pre-emption possible? “A commercial DIA [déclaration d’intention d’aliéner] allows you to replace the project leader. But for the redemption of the fund you have to pay, in this case 380,000 euros. You have to pay the rent and the property tax, which is 100,000 euros more. All employee contracts amount to € 400,000 per year. I asked MPs opposed to the arrival of KFC if they wanted to presume to launch a DIA. They said no. I bowed to this decision. And I respect the law. On the merits I am unfavorable but in terms of law I accept it if it happens. However, I have two requirements. “

What are these requirements? “I wanted KFC to be associated with a Limoges brand that offers quality food that young people like. The terrace will be awarded only to this local brand. We will also make sure that the exterior aesthetics are pleasant, like Mac Donald’s in Les Casseaux which, in my opinion, has been very well refurbished, well done and does not visually pollute the entrance to the city.

You are sensitive to the health of citizens. Is that why you are against KFC ?? “I am concerned about the health of my fellow citizens and I am against anything called junk food. Everyone dreams of a starred restaurant in a square like this one, but since the restaurants replaced the old cinema (called Omnia ed) no one has lasted long. And it was inconceivable to leave Place de la République with a closed room.

Local residents fear noise pollution caused by bellboys on bicycles and scooters … “It’s another general problem in Limoges, not just related to KFC. We will organize ourselves because we no longer want a concentration of delivery workers to disturb the tranquility of the residents. We need a smoother system. For this we will take a decree, it is expected. ”

Stephanie Barrat and Franck Lagier

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